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How to

How to Win at Email Marketing Using List and Data Extensions in Marketing Cloud

Say you're a marketer for a retail store looking to create more stickiness.  You're already leveraging email addresses collected from ne... Read more

Alex Mazzarella - Technical Consultant

Apple’s Mail Privacy Protection: The Impacts to Email Marketing and What to Do Now

Apple's recent iOS 15, macOS Monetery and Mail Privacy Protection settings announcement has sent the global marketing community into a frenzy.  Read more

Nancy Kwan - Director, Digital Marketing
How to

How to Pivot Your Marketing Strategies

Just 18 months ago, the world was panic-buying everything from hand sanitizer to toilet paper.  Schools closed. Flights were cancelled. Business... Read more

Nancy Kwan - Director, Digital Marketing featuring Lisa Tarr, VP Marketing & Communications at Pet Paradise Resort
How to

What is SOC2 and Why It's Important to Marketers

So, you finally got through your list of potential SaaS vendors and shortlisted your top picks.  You’ve prepared your presentation to the ... Read more

Nancy Kwan - Director, Digital Marketing
How to

Why Your IP Address is Affecting Your Email Deliverability (And What to Do About It)

So, you’re working on your email deliverability and you’ve stumbled across IP addresses — but you’re not sure what that means exactly.  Read more

Adam Jesse - Technical Consultant and Team Manager

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