Trends, Insight, Research and More!

Editorial

Is meeting space at Connections ‘18 in short supply?

I’ve been to a high number of Salesforce events over the past few years. Whether it’s the World Tour in New York or Dreamforce in San Francisco, one of the big takeaways from these events is the ability to connec... Read more

Paul Gordon
Company News

Bubblebox and Salesforce team up in Waterloo for ABM Event

We’re excited to partner with Salesforce to co-host the first-ever Account-Based Marketing (ABM) event in Waterloo, ON.

Paul Gordon
Company News

From ExactTarget to Salesforce to Bubblebox

It’s not often that you get to experience a little bit of magic in your professional life. I feel fortunate to have felt this way twice. First, in my role with Salesforce (starting with Exa... Read more

Janine Chin-Hollick
Product Features

What is Salesforce Marketing Cloud?

Salesforce Marketing Cloud has a rich history of helping companies to authentically engage with their customers or clients. Some may remember the ExactTarget platform; Marketing Cloud is the renamed/rebranded ExactTarget pla... Read more

Paul Gordon
Editorial

What is Email Marketing?

At its core, email marketing is the use of email to promote products and services. It is just one segment of Internet marketing, but it is a key element in a marketing strategy. Done right, it can generate exceptional result... Read more

Paul Gordon

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