The retail sector continues to transform. Retail shopping preferences have disrupted this industry – and smart retailers are embracing this “new normal.” The increase in online shopping has changed the industry, yet there is a need to better understand how to deliver authentic engagement that addresses online and in-person/in-store preferences, as both are still relevant.
Bubblebox supports our customers in creating real-time, multi-platform engagement throughout their retail outlets (online and real-world). Developing and implementing a strategy that provides shoppers with a customized, integrated and personalized journey – from initial touch-point to post-sale – offers an exceptional opportunity to increase revenue and create strong brand ambassadors.