Trends, Insight, Research and More!

Editorial

The Customer Journey: You’re Doing It Wrong

Any brand worth their salt knows that Journeys are the key to building customer relationships that last.  When you Google “Customer Journey,” you get about 24 million results, most of which discuss the impor... Read more

Bubblebox - Cross Cloud Experts
Editorial

Can Marketing Cloud Technology Save a Franchise in Peril?

Over the past few years, a number of North American franchises have been in crisis. Take RadioShack for example—a name once synonymous with the latest in electronic goods—who now faces bankruptcy and numerous sto... Read more

Bubblebox - Cross Cloud Experts
How to

Send Cart Recovery Emails The Right Way

If you read the first installment in our recovery series, your emails should be designed to perfection: minimalist design, a killer call to... Read more

Bubblebox - Cross Cloud Experts
How to

What Makes A Killer Cart Recovery Email?

No one likes thinking about Christmas in August—unless you’re an eCommerce retailer. As the shopping high season looms around the corner, marketers in the online retail space are getting back to the drawing board... Read more

Bubblebox - Cross Cloud Experts
Editorial

Personalising the Omni-Channel Ecommerce Experience

Guest post by Mike Austin, CEO, Fresh Relevance It probably won’t come as huge surprise that many organisations whether B2C or B2B still don’t engage in even the most basic levels of personalis... Read more

Bubblebox - Cross Cloud Experts

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